Events & Training

Business Tourism Workshops

Scottish Enterprise Tourism Development Programme 2005-06

November 2005 – March 2006

Business tourism is worth over £1 billion a year to Scotland’s economy – a quarter of all tourism spend. However this exciting and lucrative market is also a demanding one, where customers’ expectations require the highest levels of service and professionalism. To help the sector grow, Scottish Enterprise is committed to assisting businesses to understand the needs of this market and to develop the skills required to achieve success.

Following on from the Business Tourism Conference in October 2005, we are delighted to offer a further series of Business Tourism Workshops. This programme will build on the success of a similar series of training events run last year and will provide tailored practical tips that you can implement in your business, helping you to profit from the lucrative business tourism market.

By popular request, these interactive workshops will be delivered by Peter Rand of the Rand Group, and Jenny Lambie of the Lambie Gilchrist Consultancy, highly respected and experienced business tourism trainers. These courses will provide you with an opportunity to network and share good practice as well as gain valuable practical advice. This year we will also benefit from a visit to a leading venue where you will have the opportunity to experience the latest technology at first hand.

Due to the participative nature of these workshops, numbers are limited so make sure you book early to secure your place and reap the benefits!

Why Should I attend?
The conference and meetings market is a highly competitive sector where customers’ expectations demand the highest standards of service and professionalism.

Aimed at
Tourism businesses wishing to attract the business tourism market.

Business Benefits
This series of practical workshops will assist you to increase levels of business and succeed in this lucrative yet demanding marketplace.

For more details and how to book:

Workshop Venue Date
The Successful Showround - The Successful Booking Glasgow 22 Nov 2005
The Successful Showround - The Successful Booking Edinburgh 24 Jan 2006
Successful Sales Proposals Edinburgh 2 Mar 2006
The Venue contract / Terms & Conditions Edinburgh 2 Mar 2006
Meetings & Events Sales for Increased Profit Glasgow 7 Feb 2006
Edinburgh International Conference Centre Familiarisation Visit Edinburgh 9 Mar 2006

email booking form

postal booking form

These events are supported by VisitScotland Business Tourism Unit

a copy of the Scottish Enterprise Tourism Development Plan 2005-06 brochure (pdf 470kb)