Our visitors take part in a range of outdoor activities while in Scotland, e.g. walking, cycling or fishing. You can learn more about these activities in this section.

VisitScotland conducts research into these activities, in order to better understand these tourists. We are usually looking for answers to the following questions:

• Who are these tourists?
• Why are they coming to Scotland to take part in these activities? Why not?
• How do they plan and book their holiday in Scotland?
• What are the characteristics of their holiday (accommodation, length, travel companion etc)?

Click on the images below to find out more about each activity and their markets:

	Adventure sports (including skiing)
	Country sports (e.g. fishing, stalking)
	Cycling
	Golf
	Walking